PPC and SEO Marketing Executive

REILLY PEOPLE ,
London, Greater London
More Details
Job Type: Full-time
Salary: £28,000 per annum

Overview

A successful building supplies business operating B2B and B2C is looking to add a digital Marketing Manager with both PPC and SEO skills as well as a driving licence to take this function in-house and develop its eCommerce business. PPC and SEO Marketing Executive Responsibilities: Specifically manage PPC acquisition/Adwords account to deliver customer-focused, profitable multi-category campaigns and take ownership of technical SEO Lead the bid management and optimisation of all PPC campaigns to agreed campaign/profitability targets Improving natural listings for the product pages; developing strategy and implementing the tactics Meeting KPIs which will focus on traffic volume, revenue per click and acquisition CPC Manage the retargeting brand and product campaigns, creating advertisements in line with brand identity Monitor and report on competitor activity across the paid space Monitor keyword performance across paid and organic search, researching and reporting on trends in demand Monitor the site for broken links and regularly ensure all key pages are working correctly Upload new product information Prepare and implement a consumer email programme in line with campaign plans PPC and SEO Marketing Executive Requirements: Driving licence Experience of managing multiple PPC, shopping and retargeting campaigns Background of running successful SEO campaigns, implementing proven strategies to measure traffic quality Experience of email marketing Numerate with advanced Excel experience, able to interpret and analyse data Experience using Google Analytics or conversion code to measure the goals of the SEO traffic Proactive, analytical and data-driven in your decision making This is a wonderful opportunity to develop your skills and lead the PPC and SEO at a growing organisation. A history of fast growth means good development prospects for the right candidate. If this is you, we'd love to hear from you. Please send your CV now

People also viewed