Marketing Campaign Marketing (B2B/CRM) - Belfast

IT Bods Ltd ,
Belfast, Antrim
Job Type: Full-time
Salary: £25,000 per annum

Overview

One of IT BODS leading clients are an organisation focused on providing new sales opportunities for marketing and sales teams with cutting edge analytics. They are now seeking an experienced Marketing Campaign Manager with a proven background in B2B Marketing to join the existing team as soon as possible The Role & Responsibilities To plan and implement lead generation initiatives including email marketing campaigns, ABM programs, events initiatives, webinars, advertising programs, etc. - Supporting Sales Team with development and implementing marketing automation programs Responsible for building and executing campaigns within CRM programs from the configuration, operation, and gathering performance insight Optimize tactic and channel performance Strengthen relationships by establishing credibility and rapport by leading internal marketing initiatives and providing regular reporting of campaign and lead performance Owning the management of 3rd party, partner marketing, and organic campaigns from conception to completion, including cadence, content syndication, webinars, cost-per-lead, and emails Set up and manage campaigns across various platforms (SEM, paid social, video, etc.) including planning, implementation, performance monitoring, and optimization to deliver a positive ROI About you At least 2 years of demonstrated B2B marketing experience within technology company or similar You must be available to join the existing team as soon as possible working remotely until the Belfast office is re-opened A degree in marketing or a related field Proven history in multi-channel marketing management focused on generating new prospects, and ROI generation Strong Experience using marketing automation software and/or CRM platform Must have excellent written and verbal communication in a collaborative, cross-functional and cross-cultural team A highly analytical approach to reporting and analyzing performance metrics with a focus on continuous improvement and optimization HTML and CSS experience desirable A professionally focused self-starter that takes ownership and responsibility for their work Ability to travel within Europe and internationally without restriction If you are available at short notice and interested in hearing more about this exciting opportunity for the Marketing Campaign Manager based in Belfast with a background in B2B marketing (CRM, Multi-Channel, ABM) offering up to £27k (DOE) with excellent benefits please click on the link to apply