Digital Performance Analyst

Harnham ,
Birmingham, West Midlands
Job Type: Full-time
Salary: £30,000 per annum

Overview

DIGITAL PERFORMANCE ANALYST £30,000 - £50,000 BIRMINGHAM This ecommerce retailer who is acting as a leader in the industry setting trends across the board is seeking a digital performance analyst THE COMPANY: This exclusive online retailer is seeking a digital performance analyst to support the media and insights team in assessing their online KPI's across different channels to ensure a highly relevant online experience. THE ROLE: You will sit in the insights & media team supporting on analytics and providing actionable insights regarding the relevant media channels including paid social, search and SEO to drive media activities and overall strategy. The role will involve regular reporting on the online performance and provide regular insights of the deep diving analytics. You will be pulling data with sophisticated analytics tools and reporting and provide recommendation on media performance to the relevant stakeholder. YOUR SKILLS AND EXPERIENCE: As the digital performance analyst, you will have the following skills and experience: You will have a clear understanding or commercial experience of working in a marketing function. Proven web analytics experience - Google Analytics/GA360, Adobe Analytics Commercial experience with visualisation and reporting tools such as Tableau THE BENEFITS: Up to £50,000pa (depending on experience) HOW TO APPLY: Please register your interest by sending your CV to Kirsten Swanepoel via the Apply link on this page. KEY TERMS IBM, Coremetrics, Google Analytics, GA, Omniture, SiteCatalyst, Adobe Analytics, Analyst, Web, Digital, Online, Website, Financial Services, Finance, A/B, Test, Split, Multivariate, MVT, Tracking, Code, Tagging, Tags, Insight, Client, Agency, Management, Strategy, CRO, Conversion, Optimisation, Optimizely, Test and Target, Adobe Target, Maxymiser, VWO, Visual Website Optimiser