Senior Marketing Manager

Our client is looking for Senior Marketing Manager

Responsibilities

• Taking brand ownership and devising the brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for the short as well as the long term.

• Translating brand strategy into brand plan and go-to-market strategy.

• Planning and execution of communications and media actions across offline, online and social media.

• Participating in product development, pricing and supporting new product launches.

• Guiding the Advertising & Promotion budget.

• Supporting the development and launch of new products.

• Working with other stakeholders to optimise the conversion funnel for specific traffic sources, campaigns, user segments etc.

• Driving business growth by developing innovative ideas and campaigns.

• Testing and optimising marketing tactics that boost conversion rates and accelerate customer acquisition.

• Managing a team of 6-10 people.

Qualifications

• You have at least 5 years experience ideally in Brand Marketing / Brand Manager or Performance Marketing within Financial Services and Internet industry.

• You have working knowledge of managing a team

• Experience within would be a strong advantage.

• You enjoy finding creative solutions to problems

• You are a strong mentor and coach who can build high performing teams

• You are highly goal driven and work well in fast paced environments