European Field Marketing Manager Diagnostics and Channel

Help us improve access to life-changing therapies that can transform human health We are Cytiva, a global provider of technologies and services that advance and accelerate the development and manufacture of therapeutics. Formerly part of GE Healthcare, we have a rich heritage tracing back hundreds of years, and a fresh beginning since 2020. Our customers undertake life-saving activities. These range from fundamental biological research to developing innovative vaccines, biologic drugs, and novel cell and gene therapies. Our job is to supply the tools and services - the pots, pans, soups and sauces - they need to work better, faster and safer, leading to better patient outcomes. We are looking for a Field Marketing Manager for Diagnostics and Distribution channel to work with our expert Marketing and Sales team of 800 employees across the world. Do you have a passion for data driven marketing and actionable customer insights? Then we would love to hear from you. What you'll do + This role will focus on and be a domain expert in the specific customer applications and customer segment related to the field of lateral flow assay, molecular and cellular diagnostics within Europe. In addition the role will serve as a co-ordinator of all marketing activities that execute through our distribution channel in life sciences research and applied markets . + Working with sales teams on both a segment and account by account basis to assist commercial opportunities and relationships, constantly review customer data to identify future actions. + Develop and execute demand creation and funnel acceleration tactics supporting product and solution commercial launch plans and installed base marketing initiatives + Prepare all channels to support programs of outbound and inbound marketing (New products, Events, Direct Mktg, email Mktg etc.). + Coordinate research workflow marketing with our channel management team and distribution partners Who you are + Knowledge of the BioProcess technologies related field, industry dynamics, developments and technology applicationsExtensive experience in a commercial environment. For example; sales, key account management, sales management, marketing, scientific support. + 5+ years commercial marketing experience with demonstrated application of: customer segmentation digital marketing, marketing data analysis - SalesForceDotCom, content and utility marketing and utilisation of social media in a business context + Extensive experience in a commercial environment. For example; sales, key account management, sales management, marketing, scientific support. + Willingness and ability to travel globally. Who we are Whatever your role, we bring purpose and challenge into our everyday work. If you are driven to make the world a better place thanks to science and medicine, you'll feel right at home here. If you're flexible, curious and relentless, you'll belong. If you are excited about a global culture, this can be the place to further your career. Want to know more? Experience life at Cytiva on our Careers website, Instagram channel and LinkedIn page! Cytiva is a 3.5 billion USD global life sciences leader with over 7000 associates across 40 countries who are dedicated to our mission to help us improve access to life-changing therapies that transform human health. As a trusted partner to customers that range in scale and scope, Cytiva brings efficiencies to research and manufacturing workflows, ensuring the development, manufacture and delivery of transformative medicines to patients. Cytiva is part of the Danaher family of companies, a global science and technology innovator committed to helping customers solve complex challenges and improving quality of life around the world. Danaher Corporation and all Danaher Companies are equal opportunity employers that evaluate qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. The "EEO is the Law" poster is available here.