eCommerce Marketing Team Manager

Mobile-fun-limited ,
Birmingham, West Midlands

Overview

Job Description

A fantastic opportunity has arisen for a proven eCommerce Marketing Team Manager working a mixture of office and remote working. Mobile Fun- Who are we? We are Europe's leading eCommerce retailer for everything mobile offering the latest mobile devices accessories from our websites, we were established in 2000. We are based in Birmingham and currently employ around 60 staff with a great reputation and having the highest possible standards. This is a fantastic setting and place to work with a great team - with the aim of delivering value-added service to management and employees that reflects the business objectives of the organisation. And what would the main responsibilities be? Accountability and responsibility for the management and ongoing development of Mobile Fun's marketing team, ensuring effective coordination of marketing campaigns and activities across all Mobile Fun channels and the strategic development of all marketing activities and reach across all Mobile Fun's website portfolios. Key Responsibilities of the role are: Management and coordination across the entire online marketing activities including: * Team Management- Responsible for a team of 4, with accountability for setting ambitious personal development targets and coaching them through regular One2One's but being an integral part of the Mobile Fun Executive Management Team (EMT) and collaborating daily and using analytics and reporting systems to demonstrate key performance indicators. Including the close collaboration with the * Video, photography and social content - Managing the ongoing production and usage of Video Content specifically within Mobile Fun's YouTube channel and social channels and taking full accountability for the budget and strategy alignment to increase brand/product awareness and customer engagement. Including the close collaboration with the Products team to ensure products are merchandised with effective digital assets and content. * Paid search - Ensuring the effective management on campaigns across product and mobile device lifecycles taking full accountability for the paid search order acquisitions across all platforms including google shopping. * SEO - Management of the continuous improvement initiatives of Mobile Fun's SEO approach and the management or outreach/PR Marketing with the team, which includes the blogging and website content production pipelines. * Email marketing - Providing a focus on the ongoing development and management of customer-centric email marketing strategies. * Website content & customer communications - Planning and managing the website categories, IA and navigation, along with the ongoing coaching on the writing of key website and any other written communication through the ongoing development of the voice of the brand. Which also includes the involvements in continuous website UX improvement initiatives in collaboration with IT. Self Development You will have the opportunity to access personalised learning and development opportunities that will expand your existing knowledge and challenge you and equip you with new skills. Equally, you will be supporting the team's development through our Apprenticeships, Graduate and NVQ learning programmes. Now, here's what we need from you: Essential: * Confidence and articulation in relation to the analysis of numerical data and statistics * Hands-on with marketing activities * Proven experience in Online marketing which includes; * Setting up, managing and optimising paid marketing campaigns set to budgets * Proven experience and understanding of SEO related activities * Proven experience in email marketing * Proven team management experience * Degree in a relevant subject Desirable: * Basic HTML/CSS Skills * Experience of YouTube marketing * Experience of acquisition, engagement and retention marketing strategies * Experience in paid and organic social media marketing * Degree in a relevant subject * CIM Certificat/diploma is advantageous but not essential As a part of a growing Mobile Fun team: You will receive access to a variety of our excellent benefits which could include; * up to 25 days holiday, * pension scheme matched up to 6%, * Death in Service x 3 Annual Salary, * Staff discounts (up to 90%) Please apply by submitting a cover letter and a full CV! Job Type: Full-time Salary: 32,500.00 to 40,000.00 /year