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Ember Search
,
Manchester, Greater Manchester
Marketing Manager
Overview
Job Description
Our client is a multi million dollar corporation originally founded in the U.S, are now branching into the UK, Europe and EMEA. They specialise in Software Solution sales and need a motivated Marketing professional to aid the global team on their journey. Responsibilities include: Data Management * Ensure completeness of the CRM data to drive more efficient campaigns, working closely with the Sales and Business Development teams * Analyse the CRM database to drive vertical/regional/horizontal positioning across all channels and regularly report on the success of campaigns and events * Review new ways to grow the database e.g. acquisition, campaigns for internal list growth, event lead capture Campaign Management * Develop, implement and manage B2B marketing campaigns with the purpose of increasing lead generation * Generate ideas for new digital campaigns and methods of communication to drive lead generation and brand awareness * Constantly review relevant mediums for communication (e.g. trade press & vertically focused news/websites/events) to attract and convert target prospects into customers Brand Awareness * Utilise new channels and techniques to push Social Media and PR, working with the global team to assist in the development of the digital programme * Content creation - ability to create and/or regionalise innovative content and translate this content into successful lead generating campaigns * Creative writing - success stories, press releases, blogs, white papers, award submissions and infographics The ideal candidate will have a relevant degree and 2+ years of experience in a similar role. If you have the skills for this role then please apply today! Ember Search is an equal opportunities employer. Responsibilities: Our client is a multi million dollar corporation originally founded in the U.S, are now branching into the UK, Europe and EMEA. They specialise in Software Solution sales and need a motivated Marketing professional to aid the global team on their journey. Responsibilities include: Data Management Ensure completeness of the CRM data to drive more efficient campaigns, working closely with the Sales and Business Development teams Analyse the CRM database to drive vertical/regional/horizontal positioning across all channels and regularly report on the success of campaigns and events Review new ways to grow the database e.g. acquisition, campaigns for internal list growth, event lead capture Campaign Management Develop, implement and manage B2B marketing campaigns with the purpose of increasing lead generation Generate ideas for new digital campaigns and methods of communication to drive lead generation and brand awareness Constantly review relevant mediums for communication (e.g. trade press & vertically focused news/websites/events) to attract and convert target prospects into customers Brand Awareness Utilise new channels and techniques to push Social Media and PR, working with the global team to assist in the development of the digital programme Content creation - ability to create and/or regionalise innovative content and translate this content into successful lead generating campaigns Creative writing - success stories, press releases, blogs, white papers, award submissions and infographics The ideal candidate will have a relevant degree and 2+ years of experience in a similar role. If you have the skills for this role then please apply today! Ember Search is an equal opportunities employer.