Product Marketing Specialist

We're recruiting an experience Product Marketing Specialist for one of the UK's largest developer of GP Practice and pharmacy software groups. You'll see their software used in around 40% of high street pharmacies and thousands of GP practices, playing a critical role in the health and wellbeing of the UK's population - particularly crucial in these current times. The marketing team of 4, together with a number of external agencies and suppliers, is about to implement a new cross-group marketing strategy - and this brand new Product Specialist role will play a key part in its success. What you're looking for? They are about to embark on a new marketing strategy built around a holistic and integrated healthcare solution approach to drive awareness, lead generation and retention, with a focus on optimising all channels and an emphasis on delivering value at each stage of the customer journey. As the PMS you will work closely with the Marketing Manager and Inbound Marketing Specialist whose role is focused on the delivery of activity to attract and covert new leads, plus a wide range of internal & external stakeholders As the Product Marketing Specialist you will be focused on the delivery of marketing activities that support sales enablement and customer retention activities including the launch and promotion of new and existing products and services, customer and market communications, messaging, campaigns, collateral and sales enablement tools. What we're looking for? We're looking for someone with a friendly, confident and outgoing personality, with lots of energy, drive and enthusiasm who is equally happy working with the team or at home. Someone with good marketing experience who has already worked as a Product Marketing Specialist, ideally (though not essentially) within healthcare or software solutions sectors. The role offers a salary of £30,000 plus great benefits, a 35 hour week (Mon - Fri) and once things return to normal probably be a 50% mix of office based (Leyland) and 50% working remotely. Employment Type: FULL_TIME