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Boston Hale
,
Slough, Berkshire
Contract Digital Insights Manager
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Salary: £300 per day |
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Overview
Digital, Analytics, Web Analysis, Pharmaceuticals, Pharma, stakeholder management Our client, a major Pharmaceutical corporation is looking for an experienced Digital Analyst with experience in the industry to provide thought leadership and become a primary business partner. This Analyst will be a key aspect of their transformation to develop an improved understanding of their brand, market and customers and will be the main point of contact for all digital techniques and strategy. Responsibilities: Proactively deliver investigatory digital analytics solutions and customer/market insight, to support the activities of Human Pharma Provide effective and timely analytical support of multiple digital initiatives, such as the optimisation of new sites, the support of a largely digital-based sales strategy and the development of new self-serve platforms Provide thought leadership and support on additional digital methodologies including SEO, personalisation, UX, social media and KPI development Be a leading light in horizon scanning and digital innovation and with this knowledge, help turbo-charge the business's broader digital transformation Drive and embed effective evidence-based decision making across the Cross Functional Core Team Perform robust forecasts as required by the business using evidence-based techniques Maintain on an ongoing basis the logistic forecast by providing the statistical baseline and capturing any change from the brand team related to foreseen market events Required Skills: Experience in the Pharmaceutical Industry Previous experience with customer journeys analysis and customer segmentation strongly preferred Commercial awareness Ability to create, interpret and utilise management data & information Stakeholder engagement / management Analytical approach & insight development including some knowledge of forecasting If you are interested in joining this dynamic customer team, then get in touch ASAP to join their newfound digital journey Digital, Analytics, Web Analysis, Pharmaceuticals, Pharma, stakeholder management