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Interaction Recruitment
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Peterborough, Cambridgeshire
SEO Executive
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Job Type: Full-time |
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Overview
I’m excited to be working with a great company in Peterborough, who due to continued growth are looking to add an SEO Executive to their marketing team. You will report directly into the Market & Communications Manager and be responsible for content strategy, search engine marketing campaigns and key word strategy; with the aim of increasing the company rankings on all major search networks. You will have excellent communication and technical skills to help and develop the marketing strategy, brand awareness and customer growth and retention. Responsibilities of the SEO Executive: Optimise websites for Search Engine Marketing. Conduct Keyword discovery, expansion and optimisation. Develop and implement new SEO techniques. Develop and implement a well performing link building strategy. Perform tests and analyse the collected data to identify trends and insights that will maximise ROI in paid search campaigns. Track, and analyse website analytics and PPC initiatives and campaigns, reporting findings. Manage campaign expense and budgeting; ensuring that campaigns are on budget. Ensure that SEO practices are properly implemented on new and updated web pages by working closely with the development team. Ensure that content is SEO friendly by working with editorial and marketing teams. Work with developers and recommend changes to website architecture and code that are likely to improve SEO and keywords. Integrate marketing and brand campaigns. The Successful SEO Executive Will: Have proven SEO experience. Have experience managing PPC campaigns on major search engines. Have experience with web analytics and its various tools. Have a good understanding of online customer acquisition and conversion. If you, or someone you know are looking for your next SEO challenge please get in contact by applying or calling Ashley on . Alternatively email your CV to and I’ll call you.