TalentSpa
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London, Greater London
Customer Engagement Executive
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Job Type: Full-time |
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Overview
Customer Engagement Executive Location: London, W10 Salary: Competitive Hours of Work: Monday to Thursday 9am to 5.30 pm , Friday 9am to 4pm (there is some flexibility) About the Company: Our client is a Luxury French beauty brand created by Hubert and Isabelle d’Ornano in 1976 and remains a family led business. Our client uses the most cutting edge science to maximize the synergy of powerful plant-based extracts and active ingredients to provide the highest quality cosmetics (Phyto-cosmetology). Our client offers award-winning skincare, make-up, and fragrances and launched Hair Rituel by Sisley 2 years ago. For their UK & Eire offices, based in London, they are looking to recruit a new team member to take responsibility for CRM, to manage SMILE loyalty program and to plan, organise and deliver Events across UK and Ireland. Customer Engagement Executive Responsibilities: Develop a communication & engagement plan for in store customers via Emails or Mailers to highlight new launches, tell the story of the Brand and invite customers to relevant events or Masterclass On Email - liaise with Sisley Paris e-commerce to ensure offline emails are aligned and work with the team to develop new emails when required. On Direct Mailers - work with internal and external stakeholders to develop direct mailers - including design, messaging and targeting. Work closely with Retailers and the Marketing Manager to seize relevant Customer Engagement opportunities and develop targeted campaigns aligned to brand objectives Measure ROI of Engagement plan using KPIS available with Selligent, report on CRM campaign results (open rates, CTR, engagement, ARPU, GW etc.) and optimise campaigns to deliver against KPI’s. Communicate with the brand head office in Paris to align messages and content for email and DM developments Lead the yearly planning, development and implementation of Sisley events with a conjunction of: Marketing and launch driven counter events in stores Specific Masterclasses / Workshops out of counter / out of store working closely with the Area Managers Work closely with Marketing Manager / Director to develop, innovate and develop attractive and relevant Events program for UK market Forecast and plan for all POS and Sampling requirements and create necessary collateral or social assets if necessary Liaise with Sisley retail team and training team to gain input, support and buy-in for the Events Prepare post-campaign analysis for each activity reporting to Marketing Director and MD Create and execute specific events marketing programs to support our Flagship stores and explore new opportunities to engage with Flagship consumers Customer Engagement Executive Requirements: At least 3-5 years’ experience in Events / CRM / Retail / Customer Engagement Experience in Retail Attention to details and analytical skills to review and assess performance daily / weekly / monthly Beauty experience and UK Market experience (Desirable) Knowledge of SELLIGENT and SMILE or similar data capture program (Preferable) Creative and enjoys working in fast-paced environment Must be a self-starter, proactive, flexible and able to handle multitude of projects at one time Excellent organisational, analytical and computer skills required, including Microsoft Outlook, Word, Excel and PowerPoint Excellent attention to details Drive, positive, can-do attitude, team player Customer Engagement Executive Benefits: 28 days holiday, including Bank holidays, 5 extra days after 5 years’ service Additional day off when you get married Bonus Scheme Pension Scheme If you think that you are suitable for this Customer Engagement Executive role, please apply now