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Midas Recruitment
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Minworth, Birmingham, West Midlands
Digital Marketing Executive
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Job Type: Full-time |
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Salary: £21,000 per annum |
Overview
Our client, an established market leading supplier located in Sutton Coldfield are looking for an enthusiastic and hardworking Digital Marketing Executive to join their Marketing Department. Reporting directly to the Marketing Manager, the selected candidate will be responsible for a range of digital marketing duties. As the Digital Marketing Executive, you will be responsible for: Monitoring organic search positions for targeted keywords/phrases using rank tracking software to identify areas of required SEO focus Writing both product content, regular blog posts and website articles in line with SEO best practice and keyword research Setting up and reviewing PPC campaign performance, making relevant changes in line with findings Analysing Google Analytics data to identify any issues and areas of success Providing monthly reports on website performance to the Marketing Manager to agree areas of focus for the following month Managing the content across multiple websites through the CMS e.g. product information, datasheets, images, pricing and articles Liaising with third-party web developers to implement website functionality improvements Updating our social media (Linkedin, Twitter) with relevant, diverse and interesting content Working in conjunction with the Marketing Manager to brainstorm and implement new digital marketing channels and make improvements to existing ones The successful candidate for the role of Digital Marketing Executive will have: Previous experience in a digital marketing role A solid understanding of SEO best practice (on-page, off-page and technical) Experience setting up and managing Google Adwords PPC campaigns Good working knowledge of Google Analytics Excellent copywriting skills In return the Digital Marketing Executive will receive a basic salary of £21,000pa. Working hours are Monday - Friday 8.30am - 5.00pm. Please Note: We do not contact or write to unsuccessful candidates. If you have not heard anything from us within 48 hours of your application, you should presume that your application was unsuccessful. By applying for this vacancy, you are giving permission for Midas Recruitment to contact you and retain your details.