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Aspire
,
London, Greater London
Technical Content Writer
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Job Type: Full-time |
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Salary: £35,000 per annum |
Overview
The Job: This company are looking for a technical content writer to come on board to produce engaging and persuasive content to generate traffic, leads and brand awareness. Sitting within an in-house marketing team, you will be writing a range of assets, including website content, blogs, ebooks, landing pages, case studies and video scripts. The fast paced environment means you need to be able to juggle different priorities to ensure deadlines are met. Responsibilities: Contribute blogs, web copy and assets for a range of audiences Work with technical specialists to produce deep long form content Translating complex technical requirements into engaging digestible formats Ensure deadlines are met to support product updates and releases Curating, editing and refining existing content Management of existing assets, ensuring they are accurate and up-to-date Ensure content is aligned to latest industry trends Editing and proof-reading content written by other team members Applying core concepts of SEO to new and existing content and across key website/landing pages Build, execute and manage an ongoing SEO strategy for organic lead improvement Skills & Experience Bachelor's (2.1 or above - preferably in English or a humanities course) 2 years' experience in a similar role, e.g. copywriting, product marketing etc In-house experience at a software house Understanding of marketing tools, e.g. Salesforce, HubSpot, etc Knowledge of the full marketing and sales funnel, and the role content plays in this Analytic approach to the performance of content