Digital Marketing Coordinator

blueskies ,
Southam, Warwickshire
More Details
Job Type: Full-time
Salary: £22,000 per annum

Overview

Are you looking to join an award-winning business that delivers market leading and innovative wellbeing solutions to SME's and global brands across the UK? My client is going through an exciting period of growth and as such is recruiting for an experienced Digital Marketing Co-ordinator to join their Marketing team. You will need to have a real passion for content creation and lead generation. The main objective for this role is to generate new business leads for the Account Management team through digital marketing activity. You'll be responsible for the day to day email marketing activity and contributing to the overall SEO strategy; whilst also playing a key role in supporting the Digital Marketing Manager to deliver the annual marketing plan. Email Marketing Utilise the marketing automation platform to build prospect and customer journeys to deliver the right message at the right time. Track, monitor, and report upon campaign performance and suggest improvements. Content Creation / SEO Regularly create new content in the form of; website copy, blog articles, downloadable content and sales support material (case studies/testimonials, etc) in line with SEO best practice and keyword research. Track, review, and update existing content to optimise for keywords and drive organic web traffic. Identify and proactively follow up on backlink and guest posting opportunities. General Marketing Support Support the Digital Marketing Manager to deliver the marketing strategy across a range of channels such as Events, Webinars, PR, Social Media, etc. This organisation has a very friendly culture with employees who live by the company's values. They are offering flexible working hours and autonomy along with onsite parking, casual dress code, attractive bonus scheme, working from home opportunities and wellness programmes. If you have B2B experience in a similar marketing role with a proven track record in building, driving and executing lead generation campaigns via email marketing then please apply Would also suit digital marketing executive, email marketing executive, CRM executive, digital acquisition executive Commutable from Leamington Spa, Stratford on Avon, Banbury, Daventry, Southam, Coventry Digital Marketing Co-ordinator, Southam, £25,000 attractive bonus scheme BSMDN44695

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