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Forward Role
,
Leeds, West Yorkshire
Senior Digital Analyst
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Job Type: Full-time |
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Salary: £25,000 per annum |
Overview
Forward Role are working with an award winning and consultative marketing agency in Leeds. Based in Leeds, the agency are growing and so are recruiting a Senior Digital Analyst to join the vibrant and friendly team. As a Senior Digital Analyst, you will be creative and be customer focused, with the aim to optimise journeys and deliver insight to digital performance. You will need to have a good understanding and/or interest in all marketing streams, from design to CRM to creative and all digital channels. The aim of the role is to take a holistic view of all marketing data, with web analytics being the central point. This is a great opportunity for an experienced digital analyst, who is interested in developing their skills in automation, machine learning and data modelling. Role and responsibilities: Help develop, implement and manage the data and analytics offering, in line with business strategy Be an analytics technology expert, the go to person for all things data and analytics tools Understanding clients’ needs and helping to answer business questions and problem solve with data Reporting on campaign performance and making recommendations Creating and maintaining dashboards on Google Data Studio Working with the team to deliver client tagging strategy using GTM Auditing and bench marketing clients Google Analytics Research, exploration and development in to machine learning and other data science techniques Building attribution models and delivering insight across multiple channels Skills and experience: 2 years in a Digital/Web/Marketing Analytics role Understanding and interest in the wider marketing function Advanced user of Google Analytics and Google Tag Manager Ability to provide actionable insight from large data sets Experience working in a fast-paced environment If you are interested in this opportunity, please get in touch with Sophie on or email As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff. Forward Role is operating as an employment agency.