MARKETING EXECUTIVE

IMPRESSION RECRUITMENT LIMITED ,
Harrogate, North Yorkshire
Job Type: Full-time
Salary: £25,000 per annum

Overview

Exciting new role at successful, rapidly growing national company as a Marketing Executive . They are looking for a creative, proactive individual to join their marketing team to assist with all elements of the marketing mix. Responsibilities include - Strategic development and execution of the full marketing mix (PR, marketing, communications - online and print) Planning, writing and selling in press releases to trade and local press Developing advertising campaigns for trade and local press, directories and any other relevant media channels Setting the company’s monthly promotional offers and promoting them through all marketing channels Working alongside the purchasing manager to ensure all new products are packaged in line with company branding Maintaining the company website via the cms system - uploading new products, editing products, adding news stories and generally keeping content fresh and up to date Working with the SEO and PPC company to develop and implement effective SEO and PPC campaigns Keeping track of monthly web statistics for analysis Keeping social media (Facebook and Twitter) and blog (Wordpress) up to date Producing content for the monthly eNewsletter Producing content, and working alongside graphic designers to create and distribute the quarterly print newsletter Planning, developing and executing trade and consumer exhibitions Developing company catalogues, brochures and product flyers Responsible for ensuring the company branding is kept consistent across all marketing channels Seeking any relevant opportunities for the promotion of the company Experience required - Experience in a marketing communications role (exhibitions, PR, marketing (online and print), advertising) Project management / account management Experience liaising with and managing third parties and agencies such as: web (inc SEO and PPC), printers, graphic designers Qualities required - Proactive Able to work from own initiative Ability to plan own work load Ability to work to deadlines Good communication/written skills FANTASTIC opportunity Email your CV today