PPC Executive

PPC Executive An established and successful brand in North Oxfordshire are in search of a mid-level PPC Executive to join their team. The brand is dedicated to online retail with a focus on the rapidly growing DIY marketplace. This role offers the opportunity for personal growth within the company, with the opportunity to work alongside experienced marketers and encouragements to develop your individual skills. Whilst your time will be committed to Pay Per Click Advertising, you will work closely with those leading the search engine optimisation, social media marketing and email marketing activity too. The successful candidate will work alongside our Digital Marketing Manager to further improve our pay per click advertising. This involves outlining valuable keywords and audiences to target, analysing ad and product performance, optimising bidding strategies, and recommending changes to landing pages. They will also assist in analysing the impact their work has had on KPIs and making appropriate alterations to the existing PPC strategy. This role is ideal for somebody who is passionate about paid search marketing and looking to advance their career at a rapid rate. They will not only enjoy the opportunity of developing their PPC skills, but also work closely with other areas of digital marketing. Besides knowledge of pay per click advertising, the candidate will need to be confident in analysing data and putting forward ideas as to how the company can grow revenue and profit. Role Responsibilities Keeping your 'finger on the pulse’ of paid search marketing in order to suggest and implement new strategies Have a strong understanding of Google’s Ad Policies and other policies that may impact our ability to advertise Confident in carrying out keyword research to suggest new, relevant and profitable keywords for paid search marketing Be able to perform optimisation on advertisements, bidding strategies and landing pages Analyse data within Google Ads, Bing Ads, Google Analytics and more to understand the user acquisition channels and behaviour Role Requirements Has real-world experience in pay per click advertising Is a self-starter looking to develop their career in marketing Demonstrates excellent written and verbal communication skills Capable of managing their time and completing tasks within required time frames Thrives in a fast-moving business environment Able to work well as part of a team and confidently provide input Role Benefits Opportunity to progress as the company grows Commitment to developing the skills of each team member Work alongside experienced marketers, web designers and business leaders Exciting, family-like work environment Other Information Location: Banbury, Oxfordshire Salary: £28,000 - £33,000 Job Type: Full Time