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Reed
,
Maidstone, Kent
Marketing Manager
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Job Type: Full-time |
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Salary: £30,000 per annum |
Overview
Reed Marketing are currently working with a leading charity who have been established for over 60 years. They are looking for a Marketing Manager to join them on a full time permanent basis to support the Director of Fundraising and Marketing. Main purpose of the role is to devise and implement a comprehensive membership strategy to maximise income from new and existing members through a number of different channels Responsibilities Broaden and diversify membership marketing opportunities - through a lead generation campaigns using a mix of online, digital and direct mail. Utilise a range of digital platforms to achieve successful membership, as well as utilise underpaid and paid advertising opportunities You will develop a long term membership recruitment strategy within the Kent area Manage a Budget, Produce campaign reports, analysing campaigns You will be responsible for the membership teams, developing a long term strategy of membership recruitment within the local area You will lead, train and manage the membership team developing and retaining high quality people and skills Develop a complete understanding of audience motivations and build membership recruitment campaigns across this. Requirements Successful candidate will hold a relevant marketing qualification ideally at degree level Hold experience in a leadership position working in a fast paced environment Has proven experience in scheduling and coordinating marketing campaigns, able to analyse and interpret findings Strong communication skills, able to liaise at all levels You will be highly organised, able to prioritise your workload Demonstrate an understanding of the regulatory framework within which membership recruitment and fundraising operates. The organisation are offering a competitive package, please apply today to be considered.