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Louis~Hampshire
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Guildford, Surrey
Digital Marketing Manager - B2B
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Job Type: Full-time |
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Salary: £55,000 per annum |
Overview
Our client is a leading global supplier of technical industrial equipment to world markets. They wish to recruit a Digital Marketing Manager to join the management team in their new HQ offices. The company exports to over 70 countries and their products can be found at major sites such as Heathrow T5, the Panama Canal and the new Hong Kong airport. Reporting to the MD, the Marketing Manager’s role is to take ownership of the brand and control their routes to market as well as develop strategy with the Management team. Duties will encompass; Brand guardian - ensure proper use globally Complete control of websites - SEO, content, localisation, Adwords Control and content for social media - LinkedIn, Twitter, Facebook, Youtube Ownership of Intranet & knowledgebase Global advertising strategy online & offline Control of the CRM database - assist with upgrading Document control - ensure all technical documents as properly translated for local markets Exhibitions & Trade fairs - organisation, logistics plus development of the stands Manage the end to end process of content including the design, promotion and production of whitepapers, webinars, case studies, videos and blogs. Regular email marketing to clients, working with sales team New product launches - work with sales team on localisation Budget control, control of external agencies We are looking for an experienced all-round marketer with strong technical skills. Ideally you will have the following skill set; 5 years B2B marketing experience ideally with some international exposure Strong IT / web optimisation skills Excellent MS Office, Adobe suite and DTP skills Proven track record of implementing successful markets campaigns The Rewards Working out of prestigious new purpose built offices on the outskirts of Guildford with free parking, the company offers flexi-hours, 25 days holiday, health insurance and 6% pension. You will enjoy working as part of a small team with a global reach, a friendly environment and a caring employer.