Marketing Analyst

Harnham ,
Northampton, Northamptonshire
Job Type: Full-time
Salary: £28,000 per annum

Overview

MARKETING ANALYST NORTHAMPTON £28,000 - £30,000 Opportunity to work for a leading eCommerce company as a marketing analyst. You will sit within an impressive marketing analytics function who uses the entire technology stack suite including SQL, Python, R and Google Analytics. They encourage a collaborative working environment and benefit from an open planned relaxed office culture. THE ROLE An essential element of your role is to conduct key analysis to help shape the company's campaign and marketing strategy. Conducting in-depth analysis using SQL to gain customer insight and then utilizing this information to drive campaign development Ability to build models to help predict customer behaviour using R or Python You will identify the what and why around customer targeting Working on specific customer segmentation projects Customer journey analysis Having a clear scope to use your own expertise to come up with innovative solutions to solve potential problems on the data that is gathered Communicating key insights to stakeholders and teams from a non-technical background YOU DON'T HAVE TO TICK EVERY BOX BUT EXPERIENCE IN THE FOLLOWING IS DESIRED 2:1 Degree in statistics, mathematics, computer science or related field from a leading university Proficient in SQL, SAS, R or Python having utilised it in a commercial role previously Experience in a commercial role with a focus on customer insight, customer loyalty and marketing data Using insights to help businesses better understand the customer lifecycle and how they can use insights to optimise their marketing focus. Expert communication skills with the ability to communicate to tech and non-tech audiences THE BENEFITS £28,000 - £30,000 HOW TO APPLY Please register your interest by sending your CV to Richard Jones via the Apply link on this page