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Bluetree Recruits Ltd
,
Send, Surrey
Social Media Account Director
Overview
We have a fabulous opportunity for a Social Media Account Director to join an integrated, creative communications agency on a 12 - 15-month maternity contract. You must have a relevant degree, appropriate marketing qualification or equivalent relevant experience and managerial experience. This is a key senior role within the agency as you will be responsible for leading the content department. You will work closely with the Client Services team to develop content strategies for a range of clients in sectors including logistics, education, technology and retail, whilst driving the creation and delivery of content through your team. Day-to-Day Responsibilities Deliver the highest quality social media and content solutions for their clients. Create strong relationships with internal departments, third party suppliers and clients. Create an environment within your team that encourages creative thinking and problem solving. Manage the day-to-day content strategy for a wide range of clients across all platforms. Manage the creation and production of content that is flexible, agile, on-brand and effective at telling their clients stories. Bring best-in-class methods to content creation, content types, content process, and ideation. Coordinate internal teams, ensuring rich and supporting content are in sync, thematically and chronologically, and that content for outreach is written and approved to deadline. Lead paid social media strategies and campaigns Manage, develop and motivate junior team members. Implement testing methodologies to measure and optimise content performance. Measure the performance of content on a monthly and quarterly basis. Skills and Expertise Extensive experience in all aspects of social media, content marketing and communications, which would ideally have been gained within a creative agency environment. Must have exceptional writing skills and the ability to leverage multiple channels to land meaningful narratives. Established track record in creating successful marketing content from inception to finish. Ability to balance the need for creativity with a data-driven approach to measuring impact and success. Can manage multiple projects simultaneously and drive strong work plans and milestones. Proven experience working with creative and account management teams to create both ongoing content programmes and content-led campaigns. Extensive cross-group collaboration and the ability to influence at all levels of the company. A strong grasp of how to understand and interpret a client’s business, their marketplace and the ability to contribute to the client’s overall business strategy. Ability to plan multi-channel activity, helping creative and production teams. Ability to create measurement frameworks and prove the effectiveness of campaigns and content. Exceptional attention to detail and ensures accuracy in all communications. Not for you but you know someone suitable? Bluetree offers a referral fee. Bluetree Recruits Ltd is acting as an Employment Agency in relation to this vacancy. Candidates must be eligible to live and work in the UK. Bluetree Recruits is an Equal Opportunities Employer.